{"id":3544,"date":"2024-06-03T13:31:07","date_gmt":"2024-06-03T10:31:07","guid":{"rendered":"https:\/\/pharmaworlddergi.com\/?p=3544"},"modified":"2024-06-03T13:31:08","modified_gmt":"2024-06-03T10:31:08","slug":"gsk-gelismekte-olan-pazarlar-bolgesinde-ust-duzey-atama","status":"publish","type":"post","link":"https:\/\/pharmaworlddergi.com\/?p=3544","title":{"rendered":"GSK Geli\u015fmekte Olan Pazarlar B\u00f6lgesi\u2019nde \u00dcst D\u00fczey Atama"},"content":{"rendered":"\n<p>196 \u00fclkeden olu\u015fan GSK Geli\u015fmekte Olan Pazarlar B\u00f6lgesi&#8217;nde \u0130\u015f Operasyonlar\u0131 Direkt\u00f6r\u00fc olarak g\u00f6rev yapan Elif Diler \u00d6zs\u00fct, 1 \u015eubat 2024 itibar\u0131yla yine Geli\u015fmekte Olan Pazarlar B\u00f6lgesi SMM ve Sa\u011fl\u0131k Kurumlar\u0131 Etkile\u015fim Direkt\u00f6r\u00fc olarak g\u00f6revine ba\u015flam\u0131\u015ft\u0131r.<\/p>\n\n\n\n<p>2002 y\u0131l\u0131nda Bo\u011fazi\u00e7i \u00dcniversitesi Uluslararas\u0131 Ticaret b\u00f6l\u00fcm\u00fcnden mezun olan \u00d6zs\u00fct, 2008 y\u0131l\u0131nda ayn\u0131 \u00fcniversitede MBA program\u0131n\u0131 tamamlad\u0131. \u0130\u015f hayat\u0131na h\u0131zl\u0131 t\u00fcketim sekt\u00f6r\u00fcnde sat\u0131\u015f ve pazarlama rolleriyle ba\u015flayan \u00d6zs\u00fct, Adidas ve COTY&#8217;de Ki\u015fisel Bak\u0131m \u00dcr\u00fcnleri Pazarlama M\u00fcd\u00fcrl\u00fc\u011f\u00fc yapt\u0131ktan sonra, 2009 y\u0131l\u0131nda Lilly \u0130la\u00e7\u2019ta Pazarlama \u0130novasyonlar\u0131 M\u00fcd\u00fcr\u00fc olarak ila\u00e7 sekt\u00f6r\u00fcne ad\u0131m att\u0131. Lilly\u2019de farkl\u0131 pazarlama rollerinin yan\u0131 s\u0131ra dijital pazarlama departman\u0131n\u0131 ve uzaktan tan\u0131t\u0131m i\u015f modelini 2010\u2019da kurdu. &nbsp;&nbsp;<\/p>\n\n\n\n<p>\u00d6zs\u00fct, 2016 y\u0131l\u0131nda kat\u0131ld\u0131\u011f\u0131 GSK Geli\u015fmekte Olan Pazarlar B\u00f6lgesi\u2019nde dijital pazarlama ve sat\u0131\u015f g\u00fcc\u00fc etkinli\u011fi departman\u0131n\u0131 kurduktan sonra, s\u0131ras\u0131yla, 2019-2020 y\u0131llar\u0131nda Pazarlama m\u00fckemmeliyeti ve e\u015f zamanl\u0131 \u0130\u015f M\u00fckemmeliyeti departmanlar\u0131na liderlik ederken merkez b\u00f6lge y\u00f6netim ekibinde yer ald\u0131. 2020-2021 y\u0131llar\u0131nda K\u00f6rfez \u00dclkeleri\u2019nde Pazarlama ve \u0130\u015f Birim Direkt\u00f6rl\u00fc\u011f\u00fc yapt\u0131. 2021\u2019den bu yana ayn\u0131 b\u00f6lgede \u0130\u015f Operasyonlar\u0131 Direkt\u00f6r\u00fc olarak, GSK \u0130la\u00e7 ve GSK T\u00fcketim \u00dcr\u00fcnleri (Haleon) ayr\u0131lma s\u00fcreci ve \u00e7oklu kanal d\u00f6n\u00fc\u015f\u00fcm\u00fc ve de\u011fi\u015fim y\u00f6netimi gibi bir\u00e7ok stratejik projeyi ba\u015far\u0131yla y\u00f6netti.<\/p>\n\n\n\n<p>Elif Diler \u00d6zs\u00fct, yeni g\u00f6revinde Geli\u015fmekte Olan Pazarlar B\u00f6lgesi\u2019nde SMM ve Sa\u011fl\u0131k Kurumlar\u0131 Etkile\u015fim s\u00fcre\u00e7lerine stratejik y\u00f6n belirleme, de\u011fer transferi kamu a\u00e7\u0131klama s\u00fcrecinin y\u00f6netirken, yeni portf\u00f6y ve tan\u0131t\u0131m politikas\u0131n\u0131n hayata ge\u00e7mesiyle, \u00e7oklu kanal ve medikal faaliyetler alan\u0131nda ger\u00e7ekle\u015fen d\u00f6n\u00fc\u015f\u00fcm s\u00fcrecine liderlik edecek.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>196 \u00fclkeden olu\u015fan GSK Geli\u015fmekte Olan Pazarlar B\u00f6lgesi&#8217;nde \u0130\u015f Operasyonlar\u0131 Direkt\u00f6r\u00fc olarak g\u00f6rev yapan Elif Diler \u00d6zs\u00fct, 1 \u015eubat 2024 itibar\u0131yla yine Geli\u015fmekte Olan Pazarlar B\u00f6lgesi SMM ve Sa\u011fl\u0131k Kurumlar\u0131 Etkile\u015fim Direkt\u00f6r\u00fc olarak g\u00f6revine ba\u015flam\u0131\u015ft\u0131r. 2002 y\u0131l\u0131nda Bo\u011fazi\u00e7i \u00dcniversitesi Uluslararas\u0131 Ticaret b\u00f6l\u00fcm\u00fcnden mezun olan \u00d6zs\u00fct, 2008 y\u0131l\u0131nda ayn\u0131 \u00fcniversitede MBA program\u0131n\u0131 tamamlad\u0131. \u0130\u015f hayat\u0131na h\u0131zl\u0131 &hellip;<\/p>\n","protected":false},"author":1,"featured_media":3545,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[44],"tags":[],"_links":{"self":[{"href":"https:\/\/pharmaworlddergi.com\/index.php?rest_route=\/wp\/v2\/posts\/3544"}],"collection":[{"href":"https:\/\/pharmaworlddergi.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/pharmaworlddergi.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/pharmaworlddergi.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/pharmaworlddergi.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=3544"}],"version-history":[{"count":1,"href":"https:\/\/pharmaworlddergi.com\/index.php?rest_route=\/wp\/v2\/posts\/3544\/revisions"}],"predecessor-version":[{"id":3546,"href":"https:\/\/pharmaworlddergi.com\/index.php?rest_route=\/wp\/v2\/posts\/3544\/revisions\/3546"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/pharmaworlddergi.com\/index.php?rest_route=\/wp\/v2\/media\/3545"}],"wp:attachment":[{"href":"https:\/\/pharmaworlddergi.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=3544"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/pharmaworlddergi.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=3544"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/pharmaworlddergi.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=3544"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}