{"id":4631,"date":"2026-03-04T17:33:19","date_gmt":"2026-03-04T14:33:19","guid":{"rendered":"https:\/\/pharmaworlddergi.com\/?p=4631"},"modified":"2026-03-05T08:46:45","modified_gmt":"2026-03-05T05:46:45","slug":"novo-nordiskten-obezite-farkindaligina-yonelik-kampanya-saglikli-yasam-uzun-bir-yolculuk","status":"publish","type":"post","link":"https:\/\/pharmaworlddergi.com\/?p=4631","title":{"rendered":"NOVO NORD\u0130SK&#8217;TEN OBEZ\u0130TE FARKINDALI\u011eINA Y\u00d6NEL\u0130K KAMPANYA &#8220;SA\u011eLIKLI YA\u015eAM UZUN B\u0130R YOLCULUK&#8221;"},"content":{"rendered":"\n<p><strong>Globalde 100 y\u0131l\u0131 a\u015fk\u0131n, T\u00fcrkiye\u2019de ise 30 y\u0131ll\u0131k uzmanl\u0131\u011f\u0131yla obezite, diyabet ve nadir hastal\u0131klar gibi ciddi kronik hastal\u0131klar\u0131n tedavisinde \u00f6nc\u00fc \u00e7\u00f6z\u00fcmler geli\u015ftiren Novo Nordisk, D\u00fcnya Obezite G\u00fcn\u00fc kapsam\u0131nda haz\u0131rlad\u0131\u011f\u0131 hasta fark\u0131ndal\u0131k filminde obeziteyle m\u00fccadelede bilimsel rehberli\u011fin \u00f6nemine dikkat \u00e7ekiyor.<\/strong><\/p>\n\n\n\n<p>D\u00fcnyan\u0131n \u00f6nde gelen sa\u011fl\u0131k \u015firketlerinden Novo Nordisk, 4 Mart D\u00fcnya Obezite G\u00fcn\u00fc\u2019nde obeziteyle m\u00fccadeleyi merkeze alan bir fark\u0131ndal\u0131k hareketi ba\u015flatt\u0131.&nbsp; G\u00fcn\u00fcm\u00fczde dijital mecralarda obeziteye dair sunulan pop\u00fcler ama bilimsel temeli zay\u0131f i\u00e7erikler, bireylerin sa\u011fl\u0131kl\u0131 bir ya\u015fam aray\u0131\u015f\u0131nda vakit kaybetmesine neden olabiliyor. Novo Nordisk, bu kafa kar\u0131\u015f\u0131kl\u0131\u011f\u0131n\u0131 merkeze alan filmde obezitenin sadece bir kilo sorunu de\u011fil, profesyonel destek gerektiren kronik bir hastal\u0131k oldu\u011funu vurguluyor.<\/p>\n\n\n\n<p><strong>Bilgi Kirlili\u011fine Kar\u015f\u0131 En G\u00fc\u00e7l\u00fc Savunma Uzman G\u00f6r\u00fc\u015f\u00fc<\/strong>&nbsp;<\/p>\n\n\n\n<p>Obeziteyle m\u00fccadelenin sab\u0131r ve uzman rehberli\u011finde y\u00f6netilmesi gereken s\u00fcrd\u00fcr\u00fclebilir bir yolculuk oldu\u011funu anlatan film, &#8220;T\u00fcm bu karma\u015fa ge\u00e7ici, sa\u011fl\u0131kl\u0131 ya\u015fam ise uzun bir yolculuk&#8221; diyerek, her ad\u0131m\u0131n uzman deste\u011fiyle at\u0131lmas\u0131 gerekti\u011finin alt\u0131n\u0131 \u00e7iziyor.<\/p>\n\n\n\n<p><strong>\u201c<\/strong><strong>Pop\u00fcler ve Ge\u00e7ici Y\u00f6ntemler De\u011fil, T\u0131bbi ve S\u00fcrd\u00fcr\u00fclebilir Bir Yolculuk Hedefliyoruz&#8221;<\/strong><\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"alignleft size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"710\" height=\"1024\" src=\"https:\/\/pharmaworlddergi.com\/wp-content\/uploads\/2026\/03\/Novo-Nordisk-Turkiye-Genel-Muduru-Bike-Basaklar-710x1024.jpg\" alt=\"\" class=\"wp-image-4633\" style=\"width:216px;height:auto\" srcset=\"https:\/\/pharmaworlddergi.com\/wp-content\/uploads\/2026\/03\/Novo-Nordisk-Turkiye-Genel-Muduru-Bike-Basaklar-710x1024.jpg 710w, https:\/\/pharmaworlddergi.com\/wp-content\/uploads\/2026\/03\/Novo-Nordisk-Turkiye-Genel-Muduru-Bike-Basaklar-208x300.jpg 208w, https:\/\/pharmaworlddergi.com\/wp-content\/uploads\/2026\/03\/Novo-Nordisk-Turkiye-Genel-Muduru-Bike-Basaklar-768x1108.jpg 768w, https:\/\/pharmaworlddergi.com\/wp-content\/uploads\/2026\/03\/Novo-Nordisk-Turkiye-Genel-Muduru-Bike-Basaklar-1065x1536.jpg 1065w, https:\/\/pharmaworlddergi.com\/wp-content\/uploads\/2026\/03\/Novo-Nordisk-Turkiye-Genel-Muduru-Bike-Basaklar-1419x2048.jpg 1419w, https:\/\/pharmaworlddergi.com\/wp-content\/uploads\/2026\/03\/Novo-Nordisk-Turkiye-Genel-Muduru-Bike-Basaklar-scaled.jpg 1774w\" sizes=\"(max-width: 710px) 100vw, 710px\" \/><\/figure><\/div>\n\n\n<p>Obezitenin pek \u00e7ok kronik hastal\u0131\u011f\u0131n temelinde yatan ciddi bir sa\u011fl\u0131k sorunu oldu\u011funu belirten&nbsp;<strong>Novo Nordisk T\u00fcrkiye Genel M\u00fcd\u00fcr\u00fc Bike Ba\u015faklar, <\/strong>&#8220;Novo Nordisk olarak globaldeki 100 y\u0131l\u0131 a\u015fk\u0131n miras\u0131m\u0131z ve T\u00fcrkiye\u2019deki 30 y\u0131ll\u0131k tecr\u00fcbemizle, obeziteyle m\u00fccadelede bilimin sesini y\u00fckseltmeye devam ediyoruz. Bu y\u0131l D\u00fcnya Obezite G\u00fcn\u00fc\u2019nde yay\u0131nlad\u0131\u011f\u0131m\u0131z filmimizle, dijital d\u00fcnyadaki bilgi karma\u015fas\u0131ndan yorulmu\u015f ki\u015filere sa\u011fl\u0131kl\u0131 ya\u015fam\u0131n aceleye getirilemeyecek kadar de\u011ferli bir yolculuk oldu\u011funu bir kez daha hat\u0131rlatmak istedik. Bu yolculukta en g\u00fcvenli rehber ise ku\u015fkusuz bilim ve uzman hekim g\u00f6r\u00fc\u015f\u00fc. Bu noktada ge\u00e7ti\u011fimiz y\u0131l hayata ge\u00e7irdi\u011fimiz ve b\u00fcy\u00fck ilgi g\u00f6ren&nbsp;\u2018Doktoruna Dan\u0131\u015f, Sa\u011fl\u0131\u011f\u0131na Kavu\u015f\u2019&nbsp;hasta fark\u0131ndal\u0131k ileti\u015fimimiz de bu y\u0131lki mesaj\u0131m\u0131z\u0131n en somut uygulama noktas\u0131 olmaya devam ediyor. Hasta fark\u0131ndal\u0131k filmimizde i\u015faret etti\u011fimiz o g\u00fcvenli yolu, dijital bilgi ve \u00f6l\u00e7\u00fcmleme platformumuz&nbsp;<strong>kilovesaglik.com<\/strong>&nbsp;ile destekliyoruz. Bireylerin sa\u011fl\u0131kl\u0131 kiloda olup olmad\u0131klar\u0131 hakk\u0131nda \u00f6n bilgi edinebildikleri ve obezite ve fazla kilo ilgili bilimsel verilere ve y\u00f6nlendirmelere ula\u015ft\u0131klar\u0131 bu platform, bilimsel ve profesyonel destek i\u00e7in ki\u015filerin g\u00fcvenilir ilk yol arkada\u015f\u0131 oluyor. Hedefimiz, bireyleri pop\u00fcler ama ge\u00e7ici y\u00f6ntemler yerine, t\u0131bbi ve s\u00fcrd\u00fcr\u00fclebilir bir sa\u011fl\u0131k yolculu\u011funa davet etmek.\u201d dedi.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Globalde 100 y\u0131l\u0131 a\u015fk\u0131n, T\u00fcrkiye\u2019de ise 30 y\u0131ll\u0131k uzmanl\u0131\u011f\u0131yla obezite, diyabet ve nadir hastal\u0131klar gibi ciddi kronik hastal\u0131klar\u0131n tedavisinde \u00f6nc\u00fc \u00e7\u00f6z\u00fcmler geli\u015ftiren Novo Nordisk, D\u00fcnya Obezite G\u00fcn\u00fc kapsam\u0131nda haz\u0131rlad\u0131\u011f\u0131 hasta fark\u0131ndal\u0131k filminde obeziteyle m\u00fccadelede bilimsel rehberli\u011fin \u00f6nemine dikkat \u00e7ekiyor.<\/p>\n","protected":false},"author":1,"featured_media":4632,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[48,2],"tags":[],"_links":{"self":[{"href":"https:\/\/pharmaworlddergi.com\/index.php?rest_route=\/wp\/v2\/posts\/4631"}],"collection":[{"href":"https:\/\/pharmaworlddergi.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/pharmaworlddergi.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/pharmaworlddergi.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/pharmaworlddergi.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=4631"}],"version-history":[{"count":1,"href":"https:\/\/pharmaworlddergi.com\/index.php?rest_route=\/wp\/v2\/posts\/4631\/revisions"}],"predecessor-version":[{"id":4634,"href":"https:\/\/pharmaworlddergi.com\/index.php?rest_route=\/wp\/v2\/posts\/4631\/revisions\/4634"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/pharmaworlddergi.com\/index.php?rest_route=\/wp\/v2\/media\/4632"}],"wp:attachment":[{"href":"https:\/\/pharmaworlddergi.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=4631"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/pharmaworlddergi.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=4631"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/pharmaworlddergi.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=4631"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}